Before opening a design file, we visited the auction halls of all three cooperatives to observe the bidding process firsthand. Understanding how buyers read the interface under time pressure, how they track the clock and make split-second decisions, informed every design choice that followed. Speed and legibility were not secondary considerations. They defined the scope of the project.

We built the interface from its most critical element outward: the bidding clock. Treating it as an isolated design problem allowed us to prototype, test, and refine the motion and typography until the display was precise and immediately readable across all hardware configurations in use. The broader auction Ul was developed only once that foundation was established.